Go fast, take chances.

Posts in category Listening

Listening: the Doorway to the Future

Listening: the Doorway to the Future

Customer service can be argued as one of the most important responsibilities of marketing. It can either be a company’s best friend or it’s worst enemy. People talk about their experience with products through hundreds of platforms and companies need to be listening and responding to the good, the bad, and the ugly. Listen During […]

Listen, Read, Plan (Don’t Marke...

Listen, Read, Plan (Don’t Market)

Searches engines have changed the way we find information. It was very difficult to access information before the Internet was invented. We now live in a real-time world of continually updated information, which we have access to at almost at any point during our day. We come into contact with so many Internet marketing messages and there are […]

Listen then Market then Listen Some M...

Listen then Market then Listen Some More

It’s all about listening. We’re now transforming how we (marketers) gather information about the consumer and how we monitor them through the entire buying cycle. The end goal of our efforts is making sure they become brand/company advocates (the ultimate form of marketing). They must need, love, desire your product. It takes a great product […]